Compliance News for Email Marketers, and Baby Ducks

This is actually really interesting in the world of email marketing - two rulings that (while they make perfect sense) have big implications.

 

1.  Using privacy proxies on domain registrations is not OK within the bounds of CAN-SPAM and...

2.  Unsubscribe must not come in the form of an image - due to the fact that so many images are blocked in emails anyhow.

 

Interesting stuff - important reads for any email marketer no matter the size!

And Email marketers, if you are saddened by this news.... just take a look at these baby ducks.

Posted on Tuesday, June 4, 2013 at 03:39:00 PM in Opinion
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